Ferrari F1 - Premium Sponsorship Acquisition

Challenge

• Ferrari F1 sponsorships need Fortune 500 decision-makers, but reaching them at scale with messages that actually feel personal is nearly impossible to do manually.

Solutions

• Built a research system that pulled company data, recent campaigns, and marketing goals for every target automatically

• Generated personalized emails for each prospect that felt hand-written → connected Ferrari F1 to their specific brand challenges

• Set up and managed multiple domains running simultaneously so they could reach thousands without deliverability dying

• Coordinated outreach across email, LinkedIn, and WhatsApp → caught prospects wherever they actually responded

• Identified the real decision-makers at each company and got messages in front of people who could say yes

Impact

• Landed meetings with CEOs and CMOs at companies worth tens of billions

• Every conversation was about seven-figure partnerships

• What used to take months now runs systematically

• Built them a repeatable system they still use for every major sponsorship opportunity